International Interior Design Association
As an active board member and Director of Social Media for the Northern California chapter of IIDA, I managed the main social accounts that represent the six city centers that make up our singular chapter - San Francisco, East Bay, North Bay, Fresno, Sacramento and Silicon Valley.
Social Media direction
The chapter needed a formal understanding of the available social platforms and how they could be utilized to engage the professional community and drive membership.
Here one will see the visual presentation that proposed ways these goals could be met and how each has been executed addressing content, branding, graphics, storytelling, and engagement.
Content Creation.
Samples of content for primary social platform, Instagram. Posts. Stories.